Americans spend a lot of money on creams, lotions and other cosmetics that promise to improve their skin, hair, and even eyelashes.
Some products are marketed with claims that they will make people look younger. But are these products cosmetics? It depends.
- Products intended to make people more attractive are generally cosmetics. For example, moisturizing is a cosmetic claim. So, if a product is intended to make lines and wrinkles less noticeable, simply by moisturizing the skin, it’s a cosmetic. Similarly, makeup or “primers” intended to make the signs of aging less noticeable just by hiding them are also