It's 2010, You Really Need to Be on Facebook

Social media has been around for over 10 years, and is now well established as a method for networking, communicating and marketing.

By: Fauzia Burke

According to eMarketer, Facebook users have reached 350 million worldwide. Together they are creating a community of savvy consumers, connecting with friends, family, co-workers and acquaintances to share advice, information and yes, recommendations.

I wonder then why so many publishers and authors are still not on Facebook?

Social media sites began forming in the late 1990s, and since then the medium has evolved greatly. That means social media has been around for over 10 …

Read More »

Boomers Are Using Social Media to Make New Friends

Boomers Are Using Social Media to Make New Friends

Baby-boomers considered social media to be a tool for the younger generation. After all, didn’t they already have a hard time keeping up with the activities of their existing friends and family?

By: Natasha Morgan

The internet was always thought to be the exclusive domain of the young. Then, the older age groups discovered that e-mailing family and friends was easier and more cost effective than sending a fax or using “snail mail”.

While several years passed, Boomers began exploring the various “Search” options on the net and learned that nearly anything they wanted to know was available on some …

Read More »